Tampa Marketing Blog
Prevent The Ink From Cracking on Screen Printed T-shirts
Are you having problems with your ink falling off your screen printed t-shirts after just a few washes? Is your ink peeling and cracked? Does your custom printed t-shirt have faded spots in the design after several washings? Your current screen printer is probably having a curing problem.
When you cure the ink on a screen printed t-shirt it takes about 30 seconds at temperatures over 300 degrees. This makes sure the ink bonds to itself as well as the t-shirt. It is best to use a conveyor style dryer to achieve this exact temperature and time. Ensuring high quality and high durability in the print. Some screen printers will use undesirable ways of curing your shirts. They will cut costs by either curing it with a spot dryer or sometimes even a heat gun. These two corner cutting methods will never produce a high quality screen printed t-shirt. Make sure your Tampa t-shirt printer is using a conveyor style dryer with your shirts.
Website Pre-Launch Checklist
Easy to Navigate Website
Is the navigation on your site consistent and laid out in a fashion for your customers to easily find what they are looking for? Does your website have proper categorization using broader categories with sub-categories as opposed to many detailed categories? The way customers read websites is in an upside down "L" format. Your website navigation should be across the top either over or under the website header image, or down the left side column.
Is your website design utilizing visually appealing language, content, and design aspects? If not your website most likely has a high bounce rate. A high bounce rate is when a visitor to your website immediately backs out without visiting another page besides the home page. Your potential customer makes their decision about your company in the first few seconds of landing on your website. No amount of SEO traffic to your site can increase your sales if the potential customer has already made their decision about your company after seeing a poorly designed homepage.
How to Manipulate Colors in Advertising
Red - is an appetite stimulant. If your company sells any type of food or snack, it would be a good idea to incorporate red somewhere in your marketing. Red also increases excitement, since it symbolizes fire. This also makes it a very visible color. That’s why they use it for stop signs and stop lights. Use red in your advertising to draw attention to certain aspects of the graphic design, like the word FREE.
How to Make Your Logo Print Clearly on Anything
When you first decide to market your company with promotional products, some of the first terms you hear are vector art and digitizing. When purchasing promotional products, pre-press services like vector art and embroidery digitizing are as important (if not more) as the promotional products themselves. After all, the reason you choose to add promotional products to your marketing mix is to ensure that your brand name and logo is viewed repeatedly.
7 Ways to Convert Website Traffic to Sales
The first thing we must point out before any of these tips will help you, is your website design. Take a long honest look at your site. Does it look professional or not? If if looks like some high school kids project than you need to start over. Look at your own online buying tendencies. Do you buy from websites that look unprofessional or do you buy from websites that are clean, organized and have a professional look? First impressions are very important for your website. If your website is jacked up, than people will click off your site and never return. A good website design will appear trustworthy which in turn will create the conditions for converting traffic into sales.
Are you lost and confused about SEO?
The 4 Main Things You Need to Know about SEO
Learning about all the different SEO (Search Engine Optimization) tactics and strategies can sometimes be very overwhelming. The truth of the matter is there are many ways to achieve search engine ranking. There are good ways, bad ways, fast ways, slow ways, easy ways, and hard ways. What I'm about to share with you is "The Best Way to implement SEO!". Follow these four steps so your website can finally come out from hiding under that rock and be seen by the world!